Amazon A11y
Delightfully Accessible

I had the privilege of working on an Accessibility Campaign at Amazon that included a PR launch, a series of awareness films, and an Accessibility Hub (amazon.com/accessibility). Over the course of this year-long project, I acted as both a Creative Director and Director of Live-Action, helping to create concepts, write scripts, and establish a new aesthetic direction for Accessibility within the Amazon brand umbrella. Below is the Manifesto film that features the voice of one of Amazon’s Accessibility leaders.

Campaign Films

Below are 3 of the 9 films that we made for the campaign. The goal was to raise awareness of how Amazon is helping people with disabilities through devices and services. We focused on creating “delightfully accessible” vignettes that highlighted key use-cases.

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Fire TV / Accessibility Photoshoot

Fire TV can now pair with a range of Bluetooth hearing aids. Our goal was to supplement the Fire TV / Accessibility PR launch with a compelling array of lifestyle photographs to promote awareness of this exciting new feature. These images were used in a wide variety of media outlets.

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