Amazon Luna
Launch Video

Amazon Luna is a cloud gaming service designed for the love of play. It removes the frustrations of gaming today and makes it easier and more fun to play for everyone—anywhere, anytime. As a part of Luna’s global announcement, I helped conceive, creative direct, and live-action direct the launch video.

For the love of play

The concept, entitled “Moonlight Magic,” features a young gamer who realizes that with Luna and the Luna controller, she can effortlessly play from screen to screen. With this newfound power, she lets her imagination run wild, leading to a fantastical journey wherein she plays her game on any screen of her choosing, all the while navigating her world with the skill and grace of a video game character. Here, we visualize through a dream-like vision how Luna can unlock new horizons for Amazon's customers.

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